iplicit to host sessions at Digital Accountancy Show on cloud accounting for mid-market clients

iplicit will use two sessions at this year’s Digital Accountancy Show to focus on how practices can best service and appeal to mid-market clients. 

Medium-sized organisations can be some of the most valuable clients for accountancy businesses keen to grow their service offering.

iplicit – the award-winning finance software provider which has grown consistently by more than 100% year-on-year since its launch in 2019 – has chosen the subject for its speaking slot and an intimate round table event.

Matt Lewns, Partner Manager at iplicit and formerly an accountant with Mazars, says: “The SME space has become a heavily commoditised and price-driven market – digital transformation for these clients is no longer a differentiator in terms of the types of services practices can offer.

“Those organisations that were able to move from on-premise legacy finance systems to entry-level cloud based products such as Xero and QuickBooks have already done so, but what about those organisations that have outgrown these products and have more sophisticated, complex requirements?

“Mid-market organisations have been left underserviced and without suitable options for far too long – until now they have been left with the choice of using outdated systems, or accepting the unnecessary expense and disruption that the larger ERP systems bring.

“We’re bringing together a panel including leaders from Top 30 accountancy firms to give practical insights on how to best serve the expanding mid-market organisations that can be some of your most rewarding and valuable clients.”

Among the topics covered will be:

  • What happens when entry-level finance software is no longer able to provide the financial information that clients need;
  • The challenges of servicing large UK and international groups;
  • How to service multi-entity and multi-currency global organisations efficiently.


As well as the main panel event, iplicit will host one of DAS’s Vendor Knowledge Shares, at which a representative from a Top 30 accounting firm will discuss the experience of moving a client to iplicit and how the system is working for them. 

iplicit was launched in 2019 to cater for organisations that had outgrown entry-level finance software or clunky, on-premise systems, but which did not have an affordable route to true-cloud accounting.

From a standing start five years ago, it has grown by triple-digit percentages every year. It started 2024 with more than 1,100 organisations as customers and close to 20,000 daily users in 85 different countries.

It sees 2024 as a pivotal year, with a rising number of top 100 accountant partners playing an essential part in its continued growth. It plans to launch in the US in 2025.

iplicit was named Growing Business of the Year (Up to £10m) at the Growing Business Awards in 2023, as well as taking the Fintech Award and the Dorset Cluster prize at the Tech South West Awards.

DAS takes place on April 16 and 17 at Evolution London and will present more than 100 speakers and 160 exhibitors.

DAS founder Dan Cockerton says: “In true Digital Accountancy Show fashion, we’re not content with resting on our laurels. While 2023 was exceptional, 2024 promises to be even more extraordinary.

“Our team is working tirelessly to bring you the most groundbreaking speakers and exhibitors, including exclusive sessions focused on the topics that matter most to your career and firm: AI, recruitment, and automation.”

The show will be flying in accountant and YouTuber Jason Staats to host sessions on the future of AI in accountancy.

You can register for DAS here. 

How it all works

iplicit’s architecture is quite special; it’s true cloud and only in the browser, but it looks and feels like a desktop application. No layer upon layer of tabs opening and probably the most intuitive navigation that you will find in the marketplace today. Take a look for yourself.