Blog | Cloud Accounting News | iplicit

‘An enormous, under-served market’: Why Candura is partnering with iplicit

Written by Darren Slade | Aug 21, 2025 8:00:00 AM

A specialist in helping midmarket organisations transform their finance departments has chosen iplicit as the ideal software to support their transformations.

Multi-award winner Candura has become an iplicit partner after recognising that the iplicit solution is best placed to support its customers and finance teams in general across the UK.

Candura’s mission is to help midmarket and high-growth businesses all over the UK transform the way they plan, process and report.



Chris Harman, Founder of Candura, said: “In between the businesses that are doing OK with entry-level accounting software and those that need expensive, enterprise-level products, there’s an enormous under-served market.

“Those are the businesses where we can help transform, modernise and help build highly valued finance teams.”

‘These businesses are surrounded by spreadsheets’

Candura wanted to extend it’s offering to the UK market beyond FP&A and chose iplicit as the vehicle for that expansion.

“We could see that iplicit was on an exciting journey and that it was filling a gap in the market that we can identify with,” says Chris.

“iplicit complements what we’re doing with Vena for planning and reporting, so it was the perfect fit.and an obvious choice for us.”

Candura’s observation is that midmarket businesses are often bogged down in manual processes or have significant limitations on the software they utilise.

“These businesses are typically operating with limited processing, planning and reporting capability. They’re spending much of their time working on manual processes and tasks, rather than being able to automate their daily workload,” Chris says.

“We enable finance teams to be more strategic with their roles by taking away the tasks that keep them from the higher-value – and more interesting – work.”

‘Today’s CEO needs real-time data’

Chris says iplicit can help by providing accurate real-time data as well as by making finance teams more efficient.

“In today’s economy, a CEO often needs real-time data so they can make an important decision quickly. Best in class accounting software gives CEOs much greater ability to improve their decision making,” he adds.

“On top of that, automation can help make sure everything’s processed correctly and in less time. We can streamline work so teams are freed up to focus on more valuable tasks – and instead of constantly increasing headcount, teams can make better use of the people they’ve got.”

‘We can achieve transformation in a couple of months’

iplicit's rapid Return on Investment, combined with short implementation timeframes, was a key part of its appeal.

“People often perceive digital transformation as an expensive, challenging, time-consuming process,” says Chris.

“But with the kind of finance transformation that we’re focused on, it’s about being able to make quick changes, implement something and achieve a transformation for the finance system in months not years.

“iplicit is the perfect product for that.

“iplicit is clearly very partner-centric and sees these relationships as an essential part of its growth journey.

“We’re very excited about where this partnership will go.”

Candura hosts The Future of Finance, a VIP luncheon for Birmingham’s forward-thinking CFOs, on Thursday, October 2. Find out more here.